Applebee’s Monday officially kicked off its annual fundraiser for Alex’s Lemonade Stand Foundation (ALSF), a nonprofit organization dedicated to funding pediatric cancer research and family support programs vital in the fight against pediatric cancer.
For nearly two decades, Applebee’s restaurants throughout the United States rally the Neighborhood once a year to support local pediatric cancer heroes and fundraise to crush – or end – childhood cancer. This year, the fight is continuing stronger than ever with three ways for guests and Team Members to get involved.
Through fundraising efforts to date, Applebee’s restaurants throughout the country have collectively raised more than $14.5 million for ALSF since the partnership began in 2005. Now in its 19th consecutive year, Applebee’s remains determined to keep the fight going against pediatric cancer. Guests can now make donations to ALSF when dining in-restaurant and online through September 17.
Additionally, Applebee’s will donate a portion of every lemonade or Fruit Flavored Lemonade purchased on August 20, National Lemonade Day, to Alex’s Lemonade Stand Foundation in support of local heroes such as:
- Seven-year-old Olivia was born in West Des Moines, Iowa where she was diagnosed with rhabdomyosarcoma, however, through treatment as of December 2022, now has no evidence of remaining disease.
- Yash, a spirited 11-year-old from Cary, North Carolina, was diagnosed with a rare cancer predisposition called CMMRD, which unfortunately does not have any treatment or prevention. Despite this, Yash’s passion is unwavering as he seeks to be an inspiration for others by making the most out of every day.
- Jonathon from Port St. Lucie, Florida, was diagnosed with acute lymphoblastic leukemia when he was two-and-a-half years old, however after undergoing treatments over the years, has returned to school and has even made the school’s Dean’s list now at age six for his excellent grades!
“We’re proud to partner with Alex’s Lemonade Stand Foundation and to have raised $14.5 million over the past 19 years for pediatric cancer research and family services,” said Tony Moralejo, Applebee’s President. “At Applebee’s, we’re dedicated to both Eatin’ Good – and Doin’ Good – in the Neighborhood, and we can’t wait to raise more than ever this year to crush childhood cancer with the help of our guests and franchisees!”
Now through September 17, guests can support ALSF by giving online donations through purchasing Digital Lemons in increments of $1 and $5 on Applebees.com or the Applebee’s mobile app, clicking the “Donate Now” button when purchasing a gift card on Applebees.com, or heading to Applebee’s to celebrate National Lemonade Day.
The Doherty-owned Applebee’s locations in New Jersey have added a few extra ways to donate:
1. From Monday, August 7 – Sunday, September 17, 2023, buy a $1 or $5 Paper Lemon Tag and Applebee’s will donate 100% of the proceeds to Alex’s Lemonade Stand.
2. Order online at Applebees.com and add the ALSF menu item to cart to donate
3. From Monday, August 7 – Sunday, September 17, 2023, buy a featured ASI $5 Mucho Cocktail and $0.25 will be donated back to ALSF
4. National Lemonade Day, August 20 (25₵ per lemonade sold will be donated back to ALSF) in restaurant and online on Applebees.com)
Alex’s Lemonade Stand Foundation was established in 2005 to continue the mission of four-year-old Alexandra “Alex” Scott. While fighting her own battle against cancer, Alex set up a lemonade stand in her front yard to raise money for “doctors to find a cure” for all pediatric cancers. Since her first stand, the Foundation has grown into one of the leading funders of pediatric cancer in the country, raising more than $250 million and funding over 1,000 research projects.
“Applebee’s is truly one of ALSF’s most dedicated partners, raising money every year since 2005,” said Liz Scott, Alex’s mom and Co-Executive Director of Alex’s Lemonade Stand Foundation. “While the fight against childhood cancer continues, so does the support of Applebee’s restaurants and customers across the country. We are so grateful for their continued partnership to help find cures and support families during their child’s treatment and beyond.”
For more than 40 years, Applebee’s restaurants have been committed to Doin’ Good in the Neighborhood®. Local restaurants make a positive impact on the communities around them throughout the year by hosting hundreds of events or fundraisers in their restaurants, whether to help local heroes and military, support children and schools, raise funds for local charities that help neighbors, or even to help their own team members who may be in need.
In addition to these local efforts, for the past 15 years, Applebee’s and its franchisees have thanked veterans and active military on Veterans Day by serving more than 11.3 million free meals. Together, Applebee’s donates millions of dollars and thousands of volunteer hours to Doin’ Good in the Neighborhood each year.