SUCCASUNNA, NJ (Morris County) – Buffalo Games is pleased to announce the merger of EastPoint Sports, headquartered in Succasunna and has approximately 100 employees, with and into Buffalo Holding Corp., a wholly-owned subsidiary of Buffalo Games, which closed on January 31, 2023.
The combination of the two companies enhances Buffalo Games’ market leading family fun platform now comprised of an expanded portfolio of games and puzzles. EastPoint is a leader in the outdoor and indoor recreational games category and brings a complementary set of games to the Buffalo Games portfolio including tailgate games and lawn games such as cornhole and ladderball and indoor games such as darts and air hockey.
EastPoint markets its products under owned and licensed brands such as NFL, NHL, Nerf, and KanJam. Both companies have significant presence in the mass retail, e-commerce, and specialty channels.
“We are thrilled to welcome the EastPoint team to our platform of market leading games. We identified the outdoor/indoor games category as a significant opportunity for growth, and we look forward to bringing enhanced innovation and excitement to the category through EastPoint’s market leading products,” said Buffalo Games CEO, Nagendra Raina.
Buffalo Games has become the leading family fun platform comprised of jigsaw puzzles and board, table, and party games for adults, children, and families. The Company is the largest designer and U.S. manufacturer of jigsaw puzzles working closely with artists and other licensors of artwork and images including Thomas Kinkade, Star Wars, Charles Wysocki, among others.
The Company’s leading games portfolio includes titles such as Watch Ya Mouth® and Skee-Ball®. In addition to licensed products, the Company’s owned brand, Chuckle & Roar, focuses on games and puzzles for preschool and young children. Buffalo Games manages an expansive portfolio of relationships with leading licensors, inventors, and artists that feed the Company’s internal innovation and product development functions led by a design team with deep industry experience.