Mars kicks off 2022 seasonal celebrations this Halloween with innovative new products
Halloween Favorites SNICKERS® TWIX® and M&M'S® Halloween Variants Now Available Nationwide
This Halloween season, SNICKERS®, TWIX® and M&M’S® – proud members of the Mars family of brands – will release three ghoulishly fun products just in time for the spooky season: SNICKERS FUN SIZE® and TWIX FUN SIZE® Ghoulish Green Bars and M&M’S Mad Scientist Mix, allowing shoppers to treat themselves and others all season.
“As an authority on Halloween, Mars is committed to inspiring moments of everyday happiness for our fans – and that includes delivering our classic treats with a seasonal twist,” said Tim LeBel, President of Sales and Chief Halloween Officer at Mars Wrigley. “From the candy dish to trick-or-treating, we have no doubt fans will delight in Mars’ seasonal offerings as we look forward another fantastic Halloween season.”
A fun twist on the classic SNICKERS and TWIX bars fans know and love, SNICKERS FUN SIZE Ghoulish Green Bars feature a Ghoulish Green nougat while the TWIX FUN SIZE Ghoulish Green Bars feature a Ghoulish Green cookie.
Perfect for any Halloween candy dish, the M&M’S Mad Scientist Mix brings together three fan favorite flavors in one convenient bag, including Milk Chocolate, Peanut Butter and Peanut. M&M’S Mad Scientist Mix will be available in 8oz bags.
SNICKERS and TWIX FUN SIZE Ghoulish Green Bars and M&M’S Mad Scientist Mix will be available at retailers nationwide beginning in late August.