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Skittles Littles join the rainbow

Mars' Newest Innovation SKITTLES Littles Shrinks the Iconic Candy

SKITTLES® Thursday released its newest and littlest innovation putting an impossibly tiny twist on the classic candy fans know and love: SKITTLES Littles.

Bursting with the five iconic fruity flavors of SKITTLES fans love, now in a tiny and more poppable form, SKITTLES Littles make it even easier to enjoy SKITTLES on-the-go.

“Expanding our portfolio with SKITTLES Littles allows us to create even more pleasantly perplexing experiences and inspire moments of everyday happiness for fans,” said Ro Cheng, Marketing Director at Mars. “We can’t wait for our fans to experience this tiny treat and Taste the Rainbow in a whole new way.”

SKITTLES Littles are starting to hit shelves this month at select retailers with nationwide availability in 2024. This new fruity innovation is available in two sizes, including an on-the-go resealable tube (1.9 oz) and a Grab N Go pouch (7.2 oz).

Jay Edwards

Born and raised in Northwest NJ, Jay has a degree in Communications and has had a life-long interest in local radio and various styles of music. Jay has held numerous jobs over the years such as stunt car driver, bartender, voice-over artist, traffic reporter (award winning), NY Yankee maintenance crewmember and peanut farm worker. His hobbies include mountain climbing, snowmobiling, cooking, performing stand-up comedy and he is an avid squirrel watcher. Jay has been a guest on America’s Morning Headquarters,program on The Weather Channel, and was interviewed by Sam Champion.

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