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Jason and Kylie Kelce star in new commercial for Wawa

Laugh-out-loud commercial captures the Kelces “Winging it,” and trying to stay afloat just like other busy households

Wawa has released its newest commercial featuring favorite duo Kylie and Jason Kelce giving a humorous and heartwarming glimpse of their busy homelife and how their favorite local convenience retailer is helping them, and everyone else, “wing it.”

Following NFL retirement, the Kelces are settling into their new lives with Kylie branching out professionally to help direct Wawa’s new commercial while Jason is assuming the role as full-time dad by mastering simple tasks like packing lunches thanks to the help of Wawa.

With Kylie adding personal insights from motherhood and knowledge of Wawa’s products from being a consumer herself, she was able to help shape the commercial to resonate with families in Delco and beyond.

To view the commercial, click here.

“Our purpose is to Fulfill Lives, and when Kylie expressed interest in exploring potential career interests by helping us direct our commercial, we were happy to have her as a wing mate in the creative process!” said Todd Miller, Sr. Director of Brand Strategy for Wawa. “We hope this piece brightens the days of our customers and lets everyone know that they can count on their Wawa to help them “wing it,” during life’s busiest times!”

“Directing these Wawa commercials with Jason is similar to the way I manage every day with our family,” laughed Kylie, “I try to go in with a plan, but distractions happen, so we just take everything in stride and do our best.”

Jay Edwards

Born and raised in Northwest NJ, Jay has a degree in Communications and has had a life-long interest in local radio and various styles of music. Jay has held numerous jobs over the years such as stunt car driver, bartender, voice-over artist, traffic reporter (award winning), NY Yankee maintenance crewmember and peanut farm worker. His hobbies include mountain climbing, snowmobiling, cooking, performing stand-up comedy and he is an avid squirrel watcher. Jay has been a guest on America’s Morning Headquarters,program on The Weather Channel, and was interviewed by Sam Champion.

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